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Home Improvement

Home Improvement - Marketing That Works

We have an audience in Immediate Need of your products and services, with home buyers ready to turn their newly purchased house into the home of their dreams. Home sellers need to get their home ready to get the best price. Affluent home owners that have the means to invest in their home and services. And Realtors® that are a top influencers for home products and services! Builders, Designers, Architects & Consumers. 100% of our readers are interested in Homes & Living with no wasted distribution. Most importantly our Readers want Home Improvement Information!


EXCLUSIVE Content Marketing:

“OWN” the Homes & Land audience!

  • Exclusivity: Only one advertiser per business segment secures the opportunity for premium placement advertising. That’s right, we have one article per segment available in each issue — this is your chance to secure the agreement for premium placement in roofing, flooring, plumbing, etc.
  • Premium Placement: Each two-page spread has editorial content and photography specifically written and designed to create desire and drive action from the reader. Having your marketing message adjacent to this powerful content gives the consumer a solution for fulfilling the ideas generated while reading.
  • Online Exposure — Digital Magazine: Your ad will be included in our interactive, online magazine — and it won’t just be a PDF file! Instead, the entire ad will be a direct link to your website. We will email the virtual magazine link to our database of thousands of top Realtors every month, as well as to hundreds of relocation leads.   

Editorials Build Trust

WHY TRUST MATTERS

“Consumer values are shifting away from brand heritage to integrity and authenticity. Brands need to demonstrate that they are on the side of the consumer” -initiative.com

Our Engaged Readers and Consumers*

• 65.1% own a single family home
• 55.9% have a household income of $60,000+
• 53.5% are planning to buy within the next year
• 63% Female readers
• 53.5% Married with children
• 74.3% 35-64 years old
• 71.6% read Homes & Land Magazine frequently (6–13 x a year)
• 83.5% are likely to select a company appearing in the magazine
• 76% are likely to trust a company appearing consistently in local magazine (Homes & Land)
• MORE than half want to see home improvement information!

*2012, 4th quarter readership survey of Homes & Land readers
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